DIE 4 U

Sem1

As part of the “Fundamentals of Design” module, a responsive design concept was developed for tour dates for the fictional “Die 4 U” tour, inspired by DEAN’s single of the same name. The focus of the project was experimenting with typography across different scales and breakpoints, exploring how hierarchy, readability, and rhythm adapt between different layouts.
The design translates the modern, slightly mystical character of the concept photos and music video into a digital interface. A dark, high-contrast visual direction with a black background and green-blue typography serves as a striking focal element and defines the tour’s visual identity.
To expand the visual language beyond the screen, the project was complemented by concert ticket and poster designs, ensuring a cohesive and recognizable aesthetic across both digital and print touchpoints.